I-Financial Mail imemezele ukuthi imingenelo yama-2022 FM AdFocus Awards isivulekele imingenelo. Imiklomelo ye-AdFocus ka-2022 ithi izobe ibungaza ompetha ‘be-bounce back’.

“Iminyaka emibili edlule ibeke phambili inselelo enyakazise zonke izingxenye zebhizinisi,” kusho usihlalo we-AdFocus Awards uFaheem Chaudhry.

U-Chaudhry uyanezela, “Nokho – isikhathi nesikhathi – lapho kufika inhlekelele, ubuciko buyachuma. Imiklomelo ye-AdFocus yango-2022 izobheka amabhizinisi abonise ngokugcwele ukuthi akwazi kanjani ukuzibuyisela emuva.”

“Bakhombisile ukuthi ubuciko bungaba kanjani umgomo womnotho ngokugqugquzela isidingo nokuqondisa amabhizinisi ukuthi abuyele enyakatho yawo yangempela. Sibheke ngabomvu ukugubha kanye nokuklomelisa lezo zinhlangano ezibonise ukuthi kungakhathaliseki ukuthi yiziphi izinselele ezizayo, imboni yokudala njalo uthola indlela,” kusho uChaudhry.

Umhleli we-Financial Mail u-Rob Rose uthi, “Sesineminyaka engu-32 senza lo mncintiswano futhi sicabanga ukuthi ubaluleke kakhulu kunangaphambili, uma kubhekwa isidingo sokwakha kabusha izwe manje. Imboni yezokukhangisa ingadlala indima ebalulekile ekwenzeni lokho. ”

Kube khona izinguquko ezenziwe emiklomelweni ka-2022, ngokwemiklomelo. Ushintsho olubaluleke kakhulu ukwengezwa kwesigaba se-Group Agency of the Year Award. Lesi sigaba sizobheka ukuklomelisa iqembu le-ejensi ngokusebenza okungcono kakhulu phakathi nesikhathi esibuyekezwayo futhi sizofaka isamba somthelela webhizinisi wawo wonke ama-ejensi afakwe eqenjini le-ejensi noma inkampani ephethe.

“Uma kubhekwa isimo sangaphandle esinzima seminyaka emibili edlule, sizobheka iqembu le-ejensi elibonise ukuguquguquka, ukuguquguquka kanye nekhono lokubuyela emuva kuwo wonke amabhizinisi alo,” kuphetha u-Chaudhry.

Izigaba zosayizi we-ejensi Emikhulu, Ephakathi Nencane iye yachazwa kabusha futhi isigaba se-Media Agency sesiphinde sahlukaniswa saba izigaba Ezizimele kanye ne-Network Agency.

Imiklomelo yengeza ngokuthi, ngaphezu kwalokho, uhlu lwemibuzo lubuyekeziwe ukuze kuqinisekiswe ukuthi luhambisana nesimo samanje futhi ukuze kuphenywe kangcono udaba lwebhizinisi lwabangeneleli ngendlela echazwe kakhudlwana. Ziphinde zenziwa lula ukuze kuqinisekiswe ukuthi uhlelo lokungena lusebenza kahle kakhulu.

Imiklomelo ye-ejensi ka-2022 ihlanganisa okulandelayo:

I-Ejensi Enkulu Yokukhangisa Yonyaka
Isikhungo Sonyaka Sokukhangisa Esimaphakathi
Isikhungo Esincane Sokukhangisa Sonyaka
I-Network Media Agency of the Year
I-Independent Media Agency of the Year
Isikhungo Sonyaka Sobudlelwano Nomphakathi
I-Specialist Agency of the Year
Ubambiswano Lonyaka
I-African Impact Award
Umklomelo Wezinguquko, kanye
Umklomelo Wokuzivumelanisa nezimo.

Imiklomelo eqokiwe ihlanganisa lokhu okulandelayo:
Impumelelo Yaso sonke isikhathi
Umholi Wemboni Wonyaka
Umfundi Wonyaka, kanye
I-Shapeshifter.

UJadi Tillim, MD weTukio Media, uthatha izintambo njengomqondisi wephrojekthi ka-2022 FM AdFocus. Umsebenzi omude ka-Tillim embonini yezindaba uhlanganise nokuqhuba ithimba le-Primedia Broadcasting lezixazululo zokudala zangaphakathi iminyaka engaphezu kweshumi nokuba ngumphathi wezokumaketha we-702 emikhankasweni eminingi yokukhangisa ezuze imiklomelo.

Abantu bangangenela imiklomelo ye-AdFocus ka-2022 lapha. Umnqamulajuqu wabo bonke abangenele ungoLwesithathu, zingama-31 kuNcwaba phakathi kwamabili.

Zonke izigaba zemiklomelo, indlela yokungenela kanye nezinsuku zokuvala zingatholakala kuwebhusayithi.

Abaphumelele bazomenyezelwa ngoLwesithathu, zingama-23 kuLwezi.

Ukuze uthole ulwazi olwengeziwe, vakashela ku-www.adfocus.co.za.

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